A Roku account helps personalize your experience and grants access to Roku services like linking Roku streaming devices, downloading channels from the Roku Channel Store, and synchronizing channels across multiple Roku devices. You can also sign in to a Roku account from a third-party device like a Samsung Smart TV or smartphone, tablet, or computer, and share The Roku Channel experience across all devices.

You can create your Roku account when you:

  • Activate your Roku streaming device
  • Launch The Roku Channel on your Samsung Smart TV
  • Open a browser and watch The Roku Channel on your smartphone, tablet, or computer
  • Launch The Roku Channel from the Roku mobile app for iOS® and Android
  • Note: The Roku Channel is only available on your Roku streaming player or Roku TV in the United States and Canada, and your Samsung TV, web browser, or the Roku mobile app in the United States.

When creating an account, it is important to use a valid email address in order to manage your account and to receive important account notifications. 


Create an account when activating your Roku streaming device

When you first power on your Roku player or Roku TV, Guided Setup will begin automatically. This process will help you establish a connection with the internet, configure preferences and settings, and activate your Roku device. During the activation phase, you will have the opportunity to link your Roku device to an existing Roku account, or you can create a new account.

If you need help linking your Roku device to your Roku account. You need to connect with technician.

For additional setup help, visit the Setup and Troubleshooting section of the support site and look for articles specific to the model of your Roku device.

If you wish to create a Roku account before you set up and activate your Roku streaming player or Roku TV, go to

Create an account after launching The Roku Channel on your Samsung TV

When you sign in to your Roku account on your Samsung TV, movies and TV shows you start watching can be resumed on other devices signed in to your account, like a Roku streaming device or smartphone, tablet, or computer. Create your free Roku account using the steps below:

  1. If not already installed, add The Roku Channel to your compatible Samsung Smart TV. 
  2. Launch The Roku Channel and use your Samsung remote to navigate to the Tools row.
  3. Select Create a Roku account.
  4. Choose to receive the sign-in link via text message or email, and follow the on-screen instructions. 
    • Note: The sign-in link is only valid for 10 minutes. If it expires, you can choose to resend it or try receiving the link using another method. 

  5. Check your phone for a text message, or your inbox for an email from Roku. If you requested email, be sure to check any spam or junk folders in your inbox.
  6. Click or tap the sign-in link contained in the message. A web browser will open taking you to the account creation page.
  7. Enter the details requested and tap or click Submit.

When you are done creating your Roku account. You will get a call from technician for further process.

Create an account from a browser when watching The Roku Channel on your smartphone, tablet, or computer

To open The Roku Channel in a supported browser on your smartphone, tablet, or computer, go to:

Before you can watch a movie or TV show, you will be asked to sign in or create an account. Select Create a Roku account and enter the required information. After your Roku account is created, you will be signed in to the channel and you can start watching free content on your smartphone, tablet, or computer. Anything you start watching can be stopped and resumed on other devices signed in to your account, like a Roku streaming device or Samsung Smart TV.